Tag: higher education
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Executive Writing
You are welcome and safe here Hello Bobcats, Ohio University is committed to a welcoming and safe campus environment that supports the diverse community of Bobcats we call family. On the average college campus in the United States, 50% of campus sexual assaults happen during the period of time between student arrival on campus in…
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Translational Narrative
Researcher Explores End-of-Life Care Through Personal Lens Jacqueline Wolf, Ph.D., chair of the social medicine department at the Ohio University Heritage College of Osteopathic Medicine, co-authored a patient care case study article featured in the December issue of Millbank Quarterly. The article, co-authored with her brother Kevin Wolf, titled “The LakeWobegon Effect: Are All Cancer…
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Narrative Video
Working with a talented student poet, this project fused together his student experience with words from iconic OHIO songs in a message of gratitude for alumni support.
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Brand Development
Our goal for The Bobcat Store was to conduct robust audience research to inform the development of a new logo, style guide and marketing strategy that balanced customer needs with store goals.
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Social Media Strategy
This cross-team collaboration developed a variety of content to play across many channels. Our intent was to normalize health and safety practices with a bit of whimsy and humor proven successful with safe sex campaigns.
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Long Form Writing
College campuses surge with activism and dialogue when national issues of the day arise. In this story, three women look back at their experiences in the 1970s amid national unrest.
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Audience Research
The development of six alumni personas was the result of pioneering, robust, qualitative and quantitative research. From the data, our team sectioned and articulated audience groups and identified barriers and opportunities for each type.
hailee tavoian 